This guide will be an introduction to and overview of search engine optimization (SEO), a hugely important tactic for driving traffic to your site. In this guide you’ll learn: What is SEO & Why is it Important?SEO Keyword Research & Keyword Targeting Best PracticesOn-Page Optimization Best Practices Let’s get started! 1. What is SEO & Why is it Important? Search engine optimization is the process of optimizing web pages …